Combination of Chinese Lantern Festival and English pub culture
RELX REWARDS NIGHT
- rewards night, / motivation + loyalty + community
- February 2020
On the Lantern Festival night, Mason Events planned a reward event for RELX store managers in a traditional English pub. Exquisite cuisine, creatively combined with Lantern Festival riddles and the traditional pub quiz, created an exclusive Reward Night for RELX. The entrance was decorated with hundreds of boxes of RELX products, which had become a unique RELX display and photo space.